What is the primary purpose of creating a scorecard in performance analysis?

Creating a scorecard in performance analysis primarily serves the purpose of comparing metric results to a set of targets. This functionality is crucial for organizations looking to evaluate their performance against predefined objectives. By aligning actual performance data with target values, scorecards provide insights into areas where the organization is meeting its goals and where improvements may be needed. This comparison enables decision-makers to identify trends, monitor progress, and take corrective actions when necessary, thereby driving performance improvement.

While visualizing data trends over time is a beneficial feature of performance analysis tools, it is not the central purpose of scorecards. Managing user access relates more to data governance and security rather than performance evaluation. Similarly, generating automated reports is an important aspect of data management but does not specifically encapsulate the primary objective of scorecards in performance analysis. The focus remains on assessing performance against established targets, which is essential for effective decision-making and strategic planning.